THE CELEBRATE LIFE FOUNDATION AND SWISSE
“Swisse, on a mission to help make people healthier and happier, saw the need for a new philanthropic approach to assist the established charities working under difficult circumstances. We recognised that, in many instances, these charities had great new ideas but not the incremental funds to trial them or get them into the real world.
We saw this as an opportunity to return the great support Australians have given Swisse since the company was established in Melbourne over 40 years ago, so we established the Celebrate Life Foundation.”
The Celebrate Life Foundation (CLF) is the philanthropic arm
of Swisse Wellness Pty Ltd
The Foundation was created to inspire wellness throughout the community and
help ‘bend the trend’ of increasing rates of preventable disease. The Celebrate Life
Foundation supports charity programs that promote a greater awareness and
understanding of the three pillars of lifelong wellness:
Mindfulness, Movement and Nutrition.
Not being sick does not mean we are well! A balanced lifestyle includes good
nutrition, regular physical activity, social contact with family and friends and
making choices that allow these priorities to find balance in our busy,
It’s about knowing when any one of these three pillars fall out of balance and
being equipped with the knowledge to restore equilibrium and overall wellbeing.
We’re all busy making plans, but too often we forget to slow down and live in the moment. Being mindful is about getting the most out of life by paying attention to the present experience. Having an awareness and appreciation for what you are experiencing right now is a great approach for managing the stress of modern life and promoting wellness.
An active lifestyle is a healthy lifestyle, delivering energy, stability, flexibility, fitness and quality of life. Walk, jog, run, jump, swim, splash about, kick the footy, hit the pool, play with the kids – its all movement and it all helps. Ideally, exercise with a family member, friend or a colleague for a more fulfilling workout.
Our bodies are engines and how we fuel them counts. Forming and maintaining healthy dietary habits is the best way to nourish and sustain good health.
ABS statistics show that 94% of Australians don’t consume the right amount of fruit and vegetables every day. Simply eating one extra piece of fruit a day is a great start.
Here are some places to visit that explain it very simply
THE JOURNEY SO FAR
In its inaugural year, the Celebrate Life Foundation proudly supported the first series of charitable partners. This was achieved through fundraising activity via The Swisse Color Run events held around Australia.
Swisse is proud to be the naming sponsor of The Swisse Color Run. In 2013, more than 155,000 people attended 12 of The Swisse Color Run events, dubbed “The Happiest 5K on the Planet”. These events were successful in raising approximately $1 million for nominated charities, such as the Australian Paralympic Committee, Make A Wish Foundation and Vision
Australia to name a few.
In 2014 the Celebrate Life Foundation will maintain its association with The Swisse Color Run, in addition to supporting new 'breakthrough' national programs that will ‘move the dial’ on key aspects of preventive health promotion.